Vita W - M
Project Custard
Immersive Project and Publication
Project Custard was a top secret investigation conducted over a time period of 6 months (189 days). I, Vita Wubben-Moy, assumed the role of Special Agent X for the duration of the project with Tutor Gavin Ambrose as my subject. I also must stress that Project Custard is a project - not a personal obsession, which only took place between the stated dates.
Project Custard was a reaction to a documentation brief asking us
to ‘change from your normal way of looking... (and) break out of conventions’. I saw these statements as a challenge, how far could I push the project? I wanted to conduct an immersive, engaged body of work which would test the boundaries of a typical design brief. As someone interested in the process and methods of documentation I decided this project would require me to be fully immersed and adopt the role of ‘the obsessive documenter’. Over the course of the 189 days I followed the subject’s every move: where he parked his car, how he was feeling, what he kept in his office and the clothes he would wear. All the findings I collected I secretly documented in a small handmade journal. I produced a book to unveil what I had been doing with all the data, notes and pictures which I had been collecting which I presented to my tutor.